Durban – Durbanites will be granted a unique opportunity to ‘Beat Bolt’ at the inaugural ABSA Durban 10K CITYSURFRUN on Sunday, 08 October 2017.
With the introduction of a fast, flat route, an impressive R212 000 prize purse and the announcement of an elite local and international field of runners, event organisers are confident that the ABSA Durban 10K CITYSURFRUN will be able to claim the title of ‘fastest 10km in the world’.
“As speed will be a definite factor at the ABSA Durban 10K CITYSURFRUN in October, we’re excited to play our part by hosting an action packed PUMA ‘Beat Bolt’ on route competition,” says Brett Bellinger, Marketing Director of PUMA South Africa. “The activation will be a #ForeverFaster 100m sprint that will be timed. The runner (male and female) to clock the fastest time over 100m will take home a PUMA shopping voucher to the value of R10 000. The competition is a fun way to generate additional hype on route while encouraging both runner and spectator interaction. We’d like to challenge all ABSA Durban 10K CITYSURFRUN entrants to #BeatBolt at what will hopefully be the ‘fastest 10km in the world’.”
PUMA’s ‘Beat Bolt’ activation will be in the region of the 7 – 9km mark. A commentator will be stationed +-50m ahead of the activation to motivate runners to make this the fastest 100m of their lives. All runners will be notified of their 100m sprint times via sms after the race.
Additional PUMA Prizes up for grabs: ABSA Durban 10K CITYSURFRUN participants that secure the following sprint times will qualify for discount vouchers instore at PUMA:
- Under 15 seconds for 100m: 30% discount off a purchase at the PUMA store
- Under 20 seconds for 100m: 20% discount off a purchase at the PUMA store
- Under 25 seconds for 100m: 15% discount off a purchase at the PUMA store
In addition to exciting on-route entertainment and vibrant event atmosphere, entrants can look forward to exploring iconic landmarks including: the Moses Mabhida Stadium, City Hall, the Durban Railway Station, The Old Station Building, Durban Harbour, Natal Maritime Museum and the Golden Mile Promenade to mention just a few.
|Date:||Sunday, 8 October 2017|
|Start Venue:||Masabalala Yengwa Street, in front of Moses Mabhida Stadium|
|Finish Venue:||Beachfront Precinct adjacent to Moses Mabhida Stadium|
|Entry Fee:||Standard Entry licensed runner / R160|
|Standard Entry unlicensed runner / R180|
|Gold Package Entry licensed runner / R650|
|Gold Package Entry unlicensed runner / R670|
|Entries Close Date:||Monday 25 September 2017|
Charity Support: When entering online, runners can choose to support one or all three of the ABSA Durban 10K CITYSURFRUN’s charities: Durban & Coast SPCA, TREE and The Reach For A Dream Foundation.
Follow us on Twitter: @Durban10k
Follow us on Instagram: @Durban10k
About the ABSA Durban 10K CITYSURFRUN sponsorship:
ABSA Business is proud to be the title sponsor of the ABSA Durban 10K CITYSURFRUN. This 10km road running race seeks to bring experienced and novice runners from the city of Durban and surrounds together, through the common goal of road-running, recreation, sports and fun. This sponsorship forms part of our ongoing strategy to support local and community events that focus on a healthy lifestyle, family involvement and impact the communities they operate in positively. It allows us to engage with our clients and the broader community through the memorable experience created by the event. At the core of our strategy is to also support an event like this that contributes towards the rejuvenation, cleaning and revival of the city-center. As a proudly South African bank, we are proud to be part of a run that celebrates everything about the city of Durban and its diverse cultures.
ISSUED BY: Newsport Media